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Dial-Up Internet Searches Surge 620%! Who Still Uses It? AOL Shutdown Triggers Nostalgia Wave

author:anonymous   Nov 30, 2025, 10:22 AM


1. The Trend

Last week, Google searches for "dial-up internet" spiked 620%, with breakout queries like "who still uses dial-up" and "AOL shutting down." The trend was triggered by AOL's announcement of ending its dial-up email services, symbolizing the end of an era for early internet pioneers.

2.  Who Still Uses Dial-Up?

  • Rural Users: ~2 million Americans still use dial-up due to no broadband access.

  • Preppers: Offline communities value dial-up as an emergency communication tool (works without power grids).

  • Retro Geeks: Enthusiasts log into old-school BBS forums for 90s nostalgia.

3.  Why AOL’s Exit Matters

AOL once had 30 million dial-up users (2002) but now serves fewer than 1.5 million. Its shutdown sparked memes like:

  • Twitter trends: #YouveGotMail

  • TikTok sounds: Dial-up modem impressions

4. Nostalgia vs Reality

  • Nostalgia Boom: Gen Z uses filters to mimic "dial-up loading screens."

  • Digital Divide: ~3% of the global population lacks broadband access (per ITU).